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Global Guide
Firm Profile

Trench Rossi Watanabe (in cooperation with Baker McKenzie International)

Firm Profile

São Paulo - SP

  • Profile
  • Rua Arq. Olavo Redig de Campos
  • 105 – EZ Towers – Vila São Francisco
  • São Paulo - SP
  • Sao Paulo
  • Brazil
  • 04711-904

Firm profile submitted by Trench Rossi Watanabe (in cooperation with Baker McKenzie International)

Chairman of the Executive Committee: Paul Rawlinson
Number of partners worldwide: 1,600
Number of fee-earners worldwide: 7,000+
US Offices: Chicago
Asia Pacific Offices:  Bangkok, Beijing, Brisbane, Hanoi, Ho Chi Minh City, Hong Kong, Jakarta, Kuala Lumpur*, Manila*, Melbourne, Seoul, Shanghai, Singapore, Sydney, Taipei, Tokyo and Yangon
Europe, Middle East & Africa Offices: Abu Dhabi, Almaty, Amsterdam, Antwerp, Bahrain, Baku, Barcelona, Berlin, Brussels, Budapest, Cairo, Casablanca, Doha, Dubai, Dusseldorf, Frankfurt, Geneva, Istanbul, Jeddah*, Johannesburg, Kyiv, London, Luxembourg, Madrid, Milan, Moscow, Munich, Paris, Prague, Riyadh*, Rome, St. Petersburg, Stockholm, Vienna, Warsaw and Zurich NORTH & SOUTH AMERICA Bogota, Brasília**, Buenos Aires, Caracas, Chicago, Dallas, Guadalajara, Houston, Juarez, Lima, Mexico City, Miami, Monterrey, New York, Palo Alto, Porto Alegre**, Rio de Janeiro**, San Francisco, Santiago, Sao Paulo**, Tijuana, Toronto, Valencia, and Washington, DC

* Associated Firms
** In cooperation agreement with Trench Rossi Watanabe, a Brazilian law firm



Baker McKenzie helps clients overcome the challenges of competing in the global economy.
The firm solves complex legal problems across borders and practice areas. Its unique culture, developed over 60 years, inspires our people to:

■■Understand local markets and customs
■■Navigate multiple jurisdictions
■■Work together as trusted colleagues and friends
■■Instill confidence in its clients

There is no doubt these are unsettling times for business. It is a time of relentless volatility and ambiguity: with the complexities of globalisation, economic and political uncertainty, disruptive new business models, cyber insecurity and multiplying layers of regulation. The firm’s clients want a new breed of lawyers who can look a decade or more ahead to help them navigate a constantly changing and challenging world. As well as technical legal skills this also requires a deep understanding of the industry and business of each client. And it means having lawyers who can anticipate what is coming next from a regulatory or industry perspective and are comfortable with business level discussions.

Baker McKenzie more than meets these challenges. Its people share common values of integrity, personal responsibility and tenacity in an enthusiastic client-service culture. The firm is still guided by the entrepreneurial spirit and demanding standards of its founders and works to forge close personal relationships among its professionals in order to foster the responsiveness and accountability clients rightfully expect. The firm has a diverse and welcoming culture. Its lawyers and other professionals are citizens of more than 70 countries and are admitted to practice in nearly 250 jurisdictions. The firm speaks more than 80 languages, with English in common. It has offices in 77 locations worldwide, including in 36 of the world’s 40 largest economies.

Clients:
Baker McKenzie serves more than half of the world’s largest public companies as well as a broad spectrum of regional and local organisations. With its diverse capabilities and experience, the firm advises leading clients in most major industries. The firm has particular experience in banking and financial services; chemicals and petrochemicals; construction; consumer products; energy and utilities; entertainment and media; insurance; mining; oil and gas; pharmaceuticals and healthcare products; professional services; real estate; technology; telecommunications; tourism; and transport and infrastructure.

International Recognition:
The firm has been named the world’s No. 1 law firm brand for eight consecutive years in Acritas Sharplegal Global Elite Brand Index, Asia Pacific No.1 law firm brand in Acritas’ Asia Pacific Law Firm Brand Index 2017, and is among the Top 10 law firm brands in the US and UK in Acritas Law Firm Brand Index 2017. Baker McKenzie is one of only a few firms in the world to be recognised in all of The Financial Times Innovative Lawyer Awards globally, ranking among the top 20 law firms in North America in 2016. Chambers recognised Baker McKenzie in Latin America as “Client Service Award Winner” in 2015 and “Firm of the Year in Russia and Ukraine” for 2017. Baker McKenzie has been rated among BTI Consulting’s Most Recommended Law Firms for more than fifteen years and has been ranked among the top 30 law firms in their Client Service ATeam. In addition, the firm has been one of Corporate Board Member magazine’s Most Admired Law Firms since the survey began in 2001.

Social Commitment:
Baker McKenzie supports and serves communities across the globe, investing where its people live and work. The firm is a pioneer in teaming with its clients on corporate social responsibility efforts worldwide – leveraging its global network and legal skills to work on complex, cross-border pro bono projects that meaningfully advance fundamental rights and opportunities for people in need throughout the world. As the first truly global law firm, Baker McKenzie embraces diversity among its lawyers, staff and clients – and the resulting variety of backgrounds and perspectives that lead to practical solutions and innovation. And as a vanguard in climate change law, the firm’s respect for the environment extends to how it does business. Its commitment to sustainability is reflected in efforts to reduce its environmental footprint through initiatives like recycling, alternative energy use and carbon offsets. Baker McKenzie is a signatory to the UN Global Compact and Women’s Empowerment Principles, and the first law firm member of both the Carbon Pricing Leadership Coalition and the World Business Council for Sustainable Development.The firm was awarded Most Innovative International Firm 2015-2017, Best International Firm for Pro Bono Work 2016, and Best International Firm for Women in Business Law 2017 in Euromoney European Women in Business Law Awards. Baker McKenzie also has received a designation of Best Places to Work for LGBT Equality the past eight years by the Human Rights Campaign. In addition, Global Chair Paul Rawlinson has been ranked as the leading lawyer in the Male Champion of Women in Business report by The Financial Times and HERoes, a genderequality initiative

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